What is Shirley J?
Shirley J is an exclusive food products company that sells just-add-water soup and sauce bases, seasonings and bakery mixes. Our products have been time-tested by Master Chefs in commercial kitchens for more than 30 years, and they are now available to every home chef.
What food products do you sell?
Shirley J currently has three product lines: signature products, must-haves and best buys.
Shirley J Signature Products:
Universal Sauce
White Cheddar Soup and Sauce Base
Shirley J Must-Haves:
BBQ Sauce
Pizza & Pasta Seasoning
Chicken Bouillon
Beef Bouillon
Honey Wheat Bread
Honey White Bread
Sourdough Bread
Universal Biscuit & Baking
Universal Dessert Creme
Shirley J Best Buys:
Beef Slow Cooker
Buttermilk Pancake & Waffle
Corn Bread & Muffin
Fudge Brownie
Onion Seasoning
Universal Cookie
Universal Muffin & Cake
Universal Sweet Roll
Dough Enhancer
What is unique about Shirley J products?
Shirley J products rank among the most significant cooking innovations in decades. Consider our basic claims-to-fame:
1. Universal—Shirley J products are well-known for their versatility. They are the building blocks for thousands of recipes and the means to make countless meals from just a handful of ingredients.
2. Simple & Foolproof—Shirley J products only call for water, yielding a no-fail guarantee. Our products deliver superior, restaurant-quality results in minutes.
3. Economical—Shirley J products are less expensive and provide more possibilities than their market alternatives. They also store safely for up to 20 years.
4. Healthy—Shirley J products are nutritionally advanced, with no compromise to flavor, function or simplicity. They have fewer calories and less sodium than their respective alternatives.
5. Delicious—Shirley J products have been chosen by discerning chefs and food experts for 30 years. Families and home cooks are continually awed by Shirley J’s delicious taste as well.
How do you sell your products?
We currently sell our products through four main channels:
1. Direct to the Public—through walk-in, phone or web orders.
2. Direct-to-Home—through our Home Chef and Executive Chef programs.
3. Gourmet Retailers—such as high-end cooking or kitchen stores.
4. Institutions—such as cafeterias, restaurants, school districts, etc.
How can I order Shirley J products through you?
You can purchase Shirley J online, or at our storefront in Orem, UT.
What is the Executive Chef Program?
Shirley J Executive Chefs rely on the proven quality of Shirley J products—including their ease-of-use, economy, nutrition and gourmet flavor—to attract customers and create a flexible income. Shirley J Executive Chefs may receive instant product discounts (up to 40%) and earn performance bonuses as they introduce Shirley J products to customers.
Shirley J Executive Chefs work at their own pace; that is, there is no minimum or monthly activity required.
Shirley J does not rely on pressure, hype or obligatory selling. Shirley J products inherently sell themselves, with our Executive Chefs acting as facilitators.
Shirley J Executive Chefs have the opportunity to participate in the Shirley J “Free Shipping” program.
To become a Shirley J Executive Chef, you must register with Shirley J and pay a $25 initiation fee. Upon registration, Executive Chefs receive an official Shirley J Executive Chef Handbook, coupled with sales and promotional materials. Shirley J offers quality training and support to Executive Chefs.
Is Shirley J Universal Sauce high in sodium?
Our formulations are low in sodium; they contain half the sodium content of most common soups on the market.
How many calories per serving are in the Universal Sauce? How many calories are from fat?
Shirley J Universal Sauce has 135 calories per one cup (prepared); 65 of those calories come from fat. There are zero trans fats and zero saturated fats in Shirley J Universal Sauce.
How do your prices compare with those of other brands in the grocery stores?
Our full retail prices are five to 14 times less expensive than competitive products.
Does Shirley J have a blog?
Yes, and its link is on our website. We also have Twitter, Facebook, Flickr and LinkedIn accounts. Click on the “Community” page on the Official Shirley J Blog for links.
Why have your prices changed? We used to pay less for Shirley J products.
Food prices fluctuate and are based on market conditions. Shirley J is dedicated to long-term, sustainable growth, so we too make pricing adjustments as the costs of ingredients and/or manufacturing change. We try to give our customers 30 days notice prior to any price changes.
Does Shirley J add any MSG to their products?
None of Shirley J products have added MSG.
Are any of Shirley J’s products gluten-free?
Shirley J Beef and Chicken Bouillon are currently the only products that are gluten free. Any product that contains wheat, rye or barley contains gluten.
About M30M Products
Price: Starter Pack A is $95. Starter Pack B, a bulk-sized version, is $145.
Contents comparison: Our ingredients contain less sodium and fewer calories than the comparable market alternatives. None of our products have added MSG. Our Bouillons are our only gluten-free products.
Shelf-Life:
- Bakery products, unopened boxes: 6-12 months
- Bakery products, unopened pouches: 1-2 years
- Universal Sauce & White Cheddar Sauce, unopened pouches: 5+ years
- Spices and seasonings, unopened: 10+ years
Return Policy: You may [regretfully!] return your unopened products within 30 days of purchase.
How long does it take to complete M30M?
Completion time varies per participant and does not affect the reward system; that is, there is no time limit for M30M completion.
What ingredients does M30M provide?
The Starter Packs come with all the Shirley J signature and must-have ingredients. Those ingredients are listed here.
What ingredients will I have to buy?
To complete M30M in its entirety, you will have to replenish your signature and must-have products as needed, and occasionally purchase the best buy products, as well. A comprehensive shopping guide is provided in the M30M book to make sure no ingredient is missed. You will also have to purchase the fresh and pantry ingredients for all 30 meals.
How many people does each meal serve?
Each meal serves four people.
How many total dishes are cooked during M30M?
There are 98 dishes included in the M30M program.
Do the meals get progressively harder to complete?
No, the meals are not ordered by difficulty.
Do I have to complete the meals in consecutive order?
You may complete M30M however you choose, but you will only be rewarded at the established intervals: after Meals #5, #10, #15, #20, #25 and #30, in that order.
Can I complete M30M more than once?
Certainly! However, you must purchase a new Starter Pack every time in order to be eligible for the rewards.
How long until I receive my rewards?
You will receive your rewards within a few days of completing each meal set, provided a picture of each dish has been uploaded to My M30M.

